Where population growth, employment corridors, and Census data say the next decade of Central Ohio demand lands. The Columbus metro added more than 21,000 residents in the past year alone, pushing the region past 2.24 million people — growth at double the national rate, and one of the fastest paces among large U.S. metros outside […]
Category Archives: Investing
Why Hocking Hills Is Outperforming Traditional Rentals
A cap-rate comparison between short-term and long-term rental strategy — using real portfolio numbers, not brochure math. Every investor asks the same question eventually: long-term rental for stability, or short-term rental for yield? In most of Central Ohio, that’s a real debate. In Hocking Hills, it isn’t close. The demand side Hocking Hills has been […]
The Investor Brief
August 2026 Central Ohio Update | The Alfriend Group at RE/MAX For long-term, mid-term, and short-term rental investors. Two numbers define this month. 7.3%. That’s the national rental vacancy rate for Q2 2026, per the Census Bureau — essentially flat versus 7.0% a year ago. Demand for rentals hasn’t cracked. 6.66%. That’s the cost of capital — the 30-year […]
JULY 2026 CENTRAL OHIO INVESTOR INTELLIGENCE — THE SMART MONEY’S PLAYBOOK
Coastal investors discovered Columbus three years ago. Institutional money started moving two years ago. The window for individual investors to acquire ahead of the curve is not gone — but it is closing. Here’s what the fundamentals say, where the opportunity lives, and what separates investors who build wealth from those who chase it. WHY […]
The Best Real Estate Investment Opportunities in Central Ohio Right Now
Let me give it to you straight. Most people don’t lose in real estate because the market beats them. They lose because they hesitate, overthink, or chase the wrong kind of deal. They seek perfection instead of momentum. And in a market like Central Ohio, momentum is everything. This isn’t California. This isn’t Florida beachfront […]
The Ultimate Marketing Guide for Short-Term Vacation Rentals
Owning a vacation rental is one thing—keeping it fully booked and maximizing revenue is another. Whether you’re listing your property on Airbnb, Vrbo, or managing direct bookings, you need a rock-solid marketing strategy. As an owner of high-end vacation properties, I’ve tested countless tactics to keep occupancy high and guests coming back. Here are the […]
For Real Estate Investors…Leverage is Your Greatest Wealth-Building Tool
But Used Wrong, It’s a Wrecking Ball Real estate investing is one of the few games where you can buy a million-dollar asset with someone else’s money. That’s leverage—the ability to control high-value assets with relatively little cash. When used strategically, it multiplies your wealth. When mismanaged, it buries you in debt. The difference between […]
For Real Estate Investors…The Best Deals Aren’t on Zillow
How Smart Investors Find Real Estate Gold If you’re browsing Zillow for investment deals, you’re already late to the party. The best deals—the ones that build real wealth—are gone before they ever hit the market. Why? Because smart investors don’t wait for opportunities. They create them. Winning in real estate isn’t about bidding wars and […]
For Real Estate Investors…Cash Flow is King, But Appreciation is the Throne
How Smart Investors Win in Real Estate The biggest lie in real estate investing? That it’s all about cash flow. Cash flow is critical, but it’s not the full story. A great investment isn’t just about immediate returns—it’s about long-term wealth creation. Cash flow keeps you in the game. Appreciation makes you rich. You need […]
Central Ohio Market Insights: March 2025
Market Dynamics: The Central Ohio housing market is experiencing notable shifts. In January 2025, the region saw a 34% increase in inventory compared to the previous year, providing buyers with more options. New listings rose by 7.4%, signaling a potentially more active spring market. However, closed sales decreased by 3.3% year-over-year, with 1,506 closed sales […]









