Many Realtors follow a pre-scripted list of rules on staging and marketing homes. However this makes every home look alike, and the result is that only the lowest price home sells. At the Alfriend Group, we prefer to emphasize the unique selling qualities of each home, and therefore target the most likely buyer. In doing […]
Category Archives: Sellers
Should I Try to Sell My Home After Labor Day?
It is the unofficial end of summer. Who is buying homes after Labor Day? Do you have to drop the price of your home? The short answer is “it all depends”. There are absolutely fewer buyers after Labor Day, but there are also fewer sellers. As with all commerce, it depends on supply and demand. […]
Understanding the Central Ohio Home Buyer
As the seller, you can control three factors that will affect the sale of your home: The home’s condition Asking price Marketing strategy However, it’s important to note that there are numerous other factors that influence a buyer, and you need to understand these consumer trends when you enter the sellers’ market. The more your […]
Practicing Good Seller’s Etiquette
Let’s face it, when your house goes on the market, you’re not only opening the door to prospective buyers, but also sometimes to unknown vendors and naive or unqualified buyers. As with any business transaction, there is an expected protocol to how sellers, buyers and their respective agents interact. Should you find yourself in a […]
How Do Buyers Decide?
To sell your home for the highest and best price, you must see your home from the buyer’s eyes. So what are buyers seeing? Before the Internet, buyers would drive neighborhoods to look at homes. They would first evaluate homes by the community and curb appeal. The advertising would only provide the most positive information, […]
Real Estate Update: February 2016
Central Ohio Housing Market Update The year 2016 is off to a great start already with average sale prices up 6% and number of homes sold up 9% over last year. This is a similar trend to what we experienced in 2015, however inventory is beginning to be less of a concern for buyers. […]
Selling a Home in 2016? What You Need to Know
Selling a home can be a stressful experience. If you expect to put your home on the block at some point in 2016, here are some key factors for you to keep in mind before you address issues and concerns to make the best possible deal. It’s a seller’s market … Many homeowners remember the […]
Real Estate Update: November 2015
Central Ohio Housing Market Update Although inventory remains low, nearly 3,000 new homes were added to the market this October, 7% more than this time last year. Despite the low inventory, homes are continuing to sell. Last month, 2,348 homes sold, making October 2015 the 2nd most productive October in Central Ohio history. Due to […]
Selling Your Home in the Winter
Very often, homes selling in the winter actually sell for more money. The reason is that the winter buyers tend to be very serious buyers, and there are very few homes for sale. Also, January is the prime time for corporate relocations. Those families begin showing up in December, looking for homes. Staging your home […]
Pocket Listings
Most homes sold are listed on the Multiple Listing Service, which feeds information to Realtor.com, Zillow, and the other on line sites. However not all homes get added to this database. They are called pocket listings, homes that Realtors keep in their “back-pocket”, and are not marketed through the traditional sites. These homes can sometimes offer great […]